Archive for the ‘Advice’ Category
Saturday, April 26th, 2008
As someone that has done way too many real life wedding videos it’s nice to see something a little different. In an attempt to document that very special day most wedding videos are long tedious affairs (2-3 hours is common) and are totally devoid of any artistic merit. As a result they are usually only [...]
Tags: machinima, Motion Graphics, Second Life, video, wedding
Posted in Advice, video, virtual worlds | No Comments »
Friday, April 18th, 2008
Viral videos are an excellent way to generate some buzz about your brand. And it’s also a good way to save money in the process because your distribution costs are kept low. You’re not paying for print-runs, airtime, or pays-per-view/click, because most of the distribution is handled by the consumers themselves . So your content [...]
Tags: branding, marketing, tips
Posted in Advice, business, marketing | 1 Comment »
Thursday, March 13th, 2008
Is the old adage that first impressions count still valid when doing business in virtual worlds? You better believe it. Just because you can have movie star looks and a 15000 item wardrobe doesn’t mean you can shirk on the basics. I remember reading about a programmer that was attending a job interview in Second [...]
Tags: Advice, business, etiquette, Second Life, virtual worlds
Posted in Advice, business | No Comments »
Tuesday, March 11th, 2008
We’re currently putting together a new marketing package for Second Life developers and their clients. It’s amazing how many developers don’t seem to understand the first thing about marketing - that their job doesn’t end when the build is delivered, and it’s amazing how many of their clients don’t want to pay for it. It’s [...]
Tags: business, marketing, rant, Second Life, virtual worlds
Posted in Advice, business, marketing | No Comments »
Tuesday, February 19th, 2008
Recently a friend sent me this ad for a motion graphics artist:
We require artists to have strong design sense in term of graphic design and motion, be able to work as a team, have a good working attitude. Technique/skills required: Adobe AE, Photoshop, Illustrator, and 3D studio max (these are all compulsary).
Salary: talk later.
Working hour: [...]
Tags: ethics, jobs, Motion Graphics
Posted in Advice, business | No Comments »
Thursday, November 8th, 2007
Recently we had a potential client come to us through an unusual source. While it’s nice to be able to expand our client base the source of it created a potential problem: trust.
Tags: Advice, business, trust
Posted in Advice, business | No Comments »
Monday, May 14th, 2007
One of the things I love about film-making in Second Life is the ability to do easy green/blue screen work. The chore of lighting a scene perfectly is essentially removed thanks to Second Life’s ‘full bright’ setting for materials. By setting that, I know the green screen is evenly lit, no matter how I set [...]
Tags: bangbang, commercial, machinima, Second Life, Special Effects
Posted in Advice, video, virtual worlds | No Comments »