Archive for March, 2010

Online Video: State of the Industry

Online-Vid

Online video is booming.According to Comscore, January 2010 saw US viewers watching a staggering 32.4 billion videos online which is a 50% increase over January 2009. That’s 173 million users watching an average of 93 videos per month. France saw a 141% growth in total online videos viewed during the period of September 2008 until the same period in 2009. Similarly, Germany saw an increase in unique viewers of 38% during the period of Aug08-Aug09. This suggests a massive increase in the acceptance and use of online video as a means of entertainment and to receive information. All of which bodes well for those seeking to utilise this burgeoning market but there are a few issues that may be concerning.

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Post Under Marketing, Video March 16, 2010

BarcampSG 5

barcampsg

I’ll be discussing using video advertising on the web at Barcamp Singapore, which happens on March 27th. The venue is Singapore Polytechnic (next to Dover MRT – 20 minutes train ride from City Hall).

I’ll be talking about how to use web video in your business and some of the pitfalls you need avoid. It’s not as straight-forward as most people – even the professionals – think.

I hope to be able to meet some of you there so we can have a chat and maybe a coffee or three. I love meeting new people.

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Post Under Social Media, Video March 15, 2010

Site Update

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The old site was getting a little tired so we’ve spruced it up a bit. We’ve changed the colour scheme and added a shiny new gallery slider, which links to articles offering helpful advice.

It’s still a work in progress – like every website on the planet – and we expect a few niggles of the coming days, but please bear with us. It will be worth it. We have some great things planned for the coming months and a few surprises as well. So stay tuned.

Why not leave a comment and tell us what you think?

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Post Under skribe productions March 15, 2010
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