CheckingOut… Google Latitude
Following in the footsteps of Nokia Friendview, Google has decided to delve into the world of location-based mobile social networking. Google Latitude is a free addon service to Google Maps Mobile that allows users to add friends and share current location and status updates with them. Of course this requires that the user have a GPS enabled mobile phone.
One of the fears of location-based services is the lack of privacy. Google Latitude allows users to control who has access to what information including the ability to hide or share only a city-level location.
If mobile-based social networking is likely to take off then this is the service that will initiate it. Most people who use mobile maps services are well familiar with Google Maps. It has already become an invaluable tool so adapting its use to social networking is really a no-brainer especially when you can invite your entire Gmail contacts list to join you. That’s something that Friendview really failed at.Tags: friendview, google, iPhone, maps, mobile, nokia, social networking