You are here: Home > Marketing > American Idol goes to Habbo

American Idol goes to Habbo

By: skribe
american-idol-150x150

Fremantle Media have announced a partnership deal to bring the American Idol brand to the virtual world, Habbo (formerly Habbo Hotel). The deal will involve merchandise and sponsorship rights and coincides with the eight season of American Idol.

For further details check the press release.

About the Author: skribe

Based in Perth, Australia, Antonio Barimen (aka skribe) is a digital media consultant and social media producer.

He is available to help you develop social marketing and digital media strategies, improving communication between staff, partners and suppliers or just increasing the number of fans on Facebook. He has developed successful digital and social media projects for clients including CBS, Evian, Procter & Gamble, Discovery Networks, Pernod Ricard and American Express.

Connect with him on Twitter, Facebook , LinkedIn or Google Plus.

Popularity: 22% [?]

Related posts:

  1. American Express: Real Estate in Virtual Worlds
  2. A Rose By Any Other Name Never Smells As Sweet
  3. Hello folks
  4. [Video] How Social Media Customer Service Benefits the Entire Company
  5. Checking Out: Nokia Friend View

Tags: , , , , , ,
Post Under Marketing, virtual worlds January 16, 2009

One Response to “American Idol goes to Habbo”

  1. Gina says:
    February 9, 2009 at 12:35 pm

    Makes sense to bring it into a virtual format online. I’m sure that there are enough people online who would have an interest in something like that (consider singing online, anonymously, through a virtual body but with your real voice. Why not?)

«
 
»